Kerala, often referred to as “God’s Own Country,” has once again reaffirmed its status as India’s premier tourist hotspot. Recognized as the second Most Welcoming Region in India in the Traveller Review Awards 2025 by Booking.com, the state continues to captivate visitors with its breathtaking landscapes, rich heritage, and world-class hospitality.
With Mararikulam, Thekkady, and Alappuzha securing top positions among India’s Most Welcoming Cities, alongside Munnar and Varkala, Kerala’s dominance in the tourism sector remains undisputed. This latest accolade further cements the state’s reputation as a top-tier destination for travelers seeking natural beauty, cultural experiences, and warm hospitality.
Ranked among India’s Most Welcoming Cities, Mararikulam is an idyllic escape where pristine beaches meet the azure waters of the Arabian Sea. With its untouched charm and authentic Kerala-style hospitality, Marari Beach offers a serene alternative to the more commercialized coastal destinations in India. From luxurious beach resorts to traditional homestays, visitors are welcomed with an unparalleled warmth that defines Kerala’s hospitality.
Nature lovers and adventure enthusiasts flock to Thekkady, home to the renowned Periyar Wildlife Sanctuary. This lush haven in the Western Ghats boasts a thriving ecosystem, where visitors can witness elephants, tigers, and exotic bird species. The region’s eco-conscious resorts and heritage accommodations further enhance the guest experience, offering a perfect blend of luxury and sustainability.
Often called the “Venice of the East,” Alappuzha (Alleppey) is synonymous with Kerala’s iconic backwaters. Here, travelers can cruise along tranquil canals aboard a traditional houseboat, taking in the picturesque surroundings of coconut groves and paddy fields. The city’s warm hospitality, heritage stays, and immersive local experiences make it a perennial favorite among visitors.
In the highlands of Kerala, Munnar continues to enchant travelers with its rolling tea plantations, misty hills, and cascading waterfalls. Known for its boutique resorts and estate homestays, this hill station offers an escape into tranquility.
Meanwhile, Varkala, famous for its cliffside beaches and wellness retreats, is emerging as a global hub for yoga, meditation, and holistic healing. The town’s breathtaking coastal views and vibrant café culture add to its ever-growing appeal.
Kerala has long been a leader in sustainable and experiential tourism, and this recognition further solidifies its position on the global stage. Tourism Minister P.A. Mohamed Riyas highlighted that the award reflects the state’s dedication to delivering authentic and immersive travel experiences.
As modern travelers seek community-driven and responsible tourism, Kerala stands ready with its diverse offerings, from eco-lodges and floating houseboats to heritage stays and nature retreats.
With a continued focus on sustainability, digital tourism, and infrastructure enhancement, Kerala is poised for unprecedented growth. The state’s hospitality sector is set to thrive, ensuring that visitors enjoy world-class experiences while preserving the region’s cultural and natural heritage.
Recognized as one of India’s Most Welcoming Regions, Kerala’s success is a testament to its people, whose hospitality and commitment to excellence make it a must-visit destination for travelers from around the world.
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