As part of its bold move toward national growth, premium grocery brand Food Square has named Bhavana Singh as its new Chief Marketing Officer (CMO). With a unique blend of local relevance and global flair, Food Square is preparing to scale beyond its current Mumbai stores into major Indian metros—redefining the modern Indian grocery experience along the way.
A Fresh Approach to Grocery Retail
Today’s Indian consumer is evolving fast. Grocery shopping is no longer just about necessity—it’s about discovery, experience, and curation. From global pantry staples to Instagram-worthy ingredients, Indian shoppers are seeking stores that are thoughtfully edited, culturally aware, and health-conscious without compromising on indulgence. Food Square is designed to serve exactly that niche.
Marketing Leadership with a Pulse on Modern India
With over 15 years of cross-industry experience across India and the U.S., Bhavana Singh brings deep insight into what drives consumer behavior today—especially in the intersection of food, wellness, and culture.
She most recently served as Head of Marketing at Bombay Shirt Company, where she built the brand’s marketing function from the ground up. Her work there centered on storytelling, design-led thinking, and building digital-first campaigns that translated into real business results.
Her prior stints include leadership roles at Burson India and Ketchum New York, and she holds a Master’s in Corporate Communication from Baruch College, City University of New York.
Driving the Next Phase of Growth
In her new role at Food Square, Singh will lead brand, marketing, and growth strategy, building a marketing engine that is culturally sharp, digitally agile, and deeply connected to how India shops, eats, and lives.
“There’s something magical about stumbling upon an ingredient you didn’t know you needed,” said Bhavana Singh. “Great grocery shopping should spark ideas, not just fill a list. That’s what I want Food Square to deliver: exciting, accessible finds that turn everyday meals into something special.”
A Brand Built for the Way India Eats Now
Singh’s appointment signals a major inflection point for Food Square as it builds a grocery brand designed for modern India—where shopping is as much about flavor and exploration as it is about function. The company plans to open multiple stores across India over the next year, with a focus on quality, curation, and customer delight at every step.
