Industry Updates

Lourdes Sanchez Named Marketing Manager at The Westin Grand Cayman

The Westin Grand Cayman Seven Mile Beach Resort & Spa has welcomed Lourdes Sanchez as its new Marketing Manager, marking an exciting new chapter for the award-winning Caribbean property.

With over seven years of hospitality marketing experience, Sanchez is set to lead innovative campaigns designed to elevate the resort’s brand presence and deliver unforgettable guest experiences along the world-famous Seven Mile Beach.

From Marriott Server to Marketing Leader

Sanchez’s inspiring career journey began in 2015 at the Grand Cayman Marriott Resort, where she started as a server. Her passion, creativity, and leadership saw her rise through the ranks, eventually becoming Marketing and Event Development Manager in 2022.

She gained recognition for her expertise in brand storytelling, digital campaigns, and event activations, helping position the resort as a top destination for both leisure travelers and locals.

Innovative Strategies During the Pandemic

When the global tourism industry faced unprecedented challenges in 2021, Sanchez stepped up as Acting Marketing Manager, launching creative initiatives to engage the local market. Her efforts generated over USD 1.6 million in food and beverage revenue, showcasing her ability to drive results even in difficult times.

From rebranding signature dining concepts to expanding the resort’s social media presence, her work not only boosted guest engagement but also strengthened the property’s reputation as a leading Caribbean resort.

A Bright Future for The Westin Grand Cayman

Now joining The Westin Grand Cayman Seven Mile Beach Resort & Spa, Sanchez will bring her unique blend of creativity, strategic thinking, and hospitality expertise to enhance the resort’s marketing initiatives and guest experiences.

For reservations or to learn more about the resort, call (345) 945-3800 or visit www.westingrandcayman.com.

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